Customer relationship marketing Essay Example | Topics and Well Written Essays - 2500 words

Client relationship showcasing - Essay Example Increasingly more business associations are underwriting and investing their significant amounts of energy on building and keeping up solid client relationship for the most part to pick up exceptionally helpful and important data on how might they best serve their clients and keep them faithful. Relationship: A vital Initiative ‘Strategy’ is a typical trendy expression in the business documented. Huge number of organizations discover accomplishment with their procedure where the same number of go out of the business due to in-proficient techniques. Methodologies have been assuming amazingly noteworthy jobs in showcasing as of late. It tends to be contended that relationship advertising is by all accounts the main issue of all other administration systems on the grounds that no different techniques can bring achievement except if there is ‘better relationship’ with clients. All the more explicitly, Total Quality Management, Supply Chain Management and Knowled ge Management are a portion of the generally applied administration systems and these can go to be in-compelling if the firm neglected to assemble better connection with its clients. The more established benefit amplification, item direction and exchange based promoting ideas have been addressed and thereupon blurred away and more current ideas of Customer Relationship Marketing has increased extensive spot in showcasing scene. It in the long run came about a move from the benefit direction to the idea of commercialization. Customer has been put to be ‘king’ or ‘boss’ in the market and this is regularly named as a change from in-out way to deal with the ‘out-in’ approach. Most enterprises, administration divisions like friendliness specifically, in exceptionally ongoing days give extraordinary significance to building and keeping up ‘consumer loyalty’. Relationship showcasing is essentially a more grounded technique to make client steadfastness. ‘Value creation’, ‘customer loyalty’ and ‘relationship marketing’ are more between related terms in showcasing, in light of the fact that relationship advertising and its apparatuses have been found to help accomplish client reliability by making and adding qualities to the clients. Clients are better fulfilled just when they find expected qualities from the items or administrations they devour and this thus lead them become steadfast clients. With regards to the technique recognition, the showcasing the board centers around holding clients and make them their unwavering clients. A dream to create benefits or increment creation or contend with others through any potential measures isn't actually what a business is required to have. Rather, creation, rivalry and what ever a business does must be proposed and ready to fulfill its likely clients, give them the normal quality, values and sensible measures, keep great connection with them such that they are treated as most esteemed ‘stakes’. Relationship showcasing attempts to realize how to give esteems to the clients. Observational confirmations show that 20 percent of the clients get at least 80 percent of the benefits for a business and accordingly organizations discover relationship promoting as a key component to achieving sensible benefits that can assist them with getting by in the business. Finding new purchasers is regularly more costly than holding the current customers and changing over them to ‘

How to Create Content for Google’s E-A-T Algorithm and Medic Update

The most effective method to Create Content for Google’s E-A-T Algorithm and Medic Update You definitely realize that substance showcasing is an extreme nut to crackeven if you’ve got the benefit of working with a group of individuals with a talent for words. There’s blog entries wherever you turn in your Google Drive, inquire about papers littering your work area, and site content made arrangements for the following a half year. In any case, considerably after all that prep,â it’s still conceivable to sink to the base of Google’s indexed lists. Only 9% of contentâ gets some type of natural traffic. What's more, it’s truly simple to fall into the 91% that doesn’tespecially when more than 3 million blog postsâ are being distributed each day. Truly dampening, isn't that so? It doesn’t must be that way until the end of time. Indeed, you could win pride of spot in Google’s SERPs by concentrating on one of their new calculation includes: The E-A-T update. Here’s how you can get in on the activity. The most effective method to Create Content for Google’s E-A-T Algorithm Update by @elisedopson by means of @ Where It All Started: The â€Å"Medic† Update On Aug. 1, 2018, Google revealed another center calculation update. That’s not earth shattering newsthey discharge an update a few times each year, as clarified by the web divine beings themselves: Likewise with any update, a few destinations may note drops or gains. There’s nothing amiss with pages that may now perform less well. Rather, it’s that changes to our frameworks are profiting pages that were already under-rewarded.... - Google SearchLiaison (@searchliaison) March 12, 2018 Be that as it may, this one? It was truly tremendous. Also, I don’t simply mean the sheer size of itthe impacts were annihilating for certain sites. Colossal destinations like LiveStrong, The Kitchn and Men’s Health lost a huge number of natural visitorsâ overnight: I think a 50%+ drop in natural rush hour gridlock is sufficiently noteworthy to consider this update a truly serious deal. In any case, on the off chance that you had your covert agent goggles on while sieving through that information, you might’ve saw a pattern with the destinations that endured a shot. Information gathered via Search Engine Round Tableâ found 41% of all destinations influenced by the update were in the human services nichehence why you might’ve heard the calculation named the â€Å"medic update†. That’s not to state site proprietors who don’t fall into the human services class are protected however. Truth be told, eCommerce, business, innovation and account took a sizeable gouge of the catastrophe share, as well: E-A-T Guidelines, Explained In the event that I’ve frightened your socks away, I am sorry. Be that as it may, the whole purpose of me discussing this is to give you how you don’t need to slip to the base of page 50 helpless before the surgeon update. Actually, you can utilize one of their reconsidered positioning elements to further your potential benefit with the substance you’re making. Some portion of the surgeon update comprised of Google’s rules to â€Å"create extraordinary content†. Here’s Google’s Public Search Liason, Danny Sullivan, clarifying precisely that: We advise bunches of activities. Improve site speed. Think about secure. And so forth. In any case, that is not what this update was about. It's expansive. What's more, consciously, I figure advising individuals there's no specific thing to fix is to be sure useful. That is to say, ideally, they think all the more comprehensively... - Danny Sullivan (@dannysullivan) August 1, 2018 Not so much supportive, isn't that so? Particularly if you’re previously making extraordinary substance. (Which, spoiler alert: You ought to be.) Yet, an intriguing piece of that whitepaper was Google’s center around E-A-T content. Those rules allude to how Google gauges the nature of a page. It represents: Aptitude: How learned is the site proprietor on the topic? Definitiveness: How believable is the site distributing this substance? Dependability: How reliable is the site distributing this? Google’s point has consistently, and will consistently, be to show the best, most excellent outcomes for any pursuit term you could consider. Searchers need to see the best substance that fulfills our client aim. On the off chance that that’s to see data, you’ve got zero chance of positioning exceptionally if you’re not considering E-A-T rules into your substance advertising procedure. Suggested Reading: The Most Massive SEO Copywriting Guide That Will Make Your Traffic Soar The most effective method to Create E-A-T Rich Content Prepared to make a scratch in the SERPs and begin making content that Google (and your crowd) love? Here are the four areas you truly need to concentrate on: 1. Improve Author Bio and â€Å"About† Pages Let’s start by concentrating on the â€Å"E† segment of this new calculation update: Expertise. You should show that everybody adding to your site is a specialist on the point at handwhether that’s B2B content showcasing or pooch strolling. Why? Since returning to Google’s point, they need to give searchers the most excellent data. Let’s utilize a model. On the off chance that you’re looking for data on the best time to post via web-based networking media, which of these would you be progressively happy with? A site ran by a spending web based life office. A site ran by an online life master, who’s likewise a keynote speaker and has 10,000+ Twitter devotees. I’ll wager you pick choice is B. That’d be Google’s inclination, as well, simply on the grounds that they’re more dependable and have more skill than choice A. The most effortless approach to feature your skill is to upgrade two key pages on your site: Creator Bio Pages You definitely realize that numerous CMS make pages, for example, creator bio pages, naturally. I’m not here to show you how to suck eggs. Be that as it may, you probably won't understand you’re ready to alter these consequently created writer pages, and expand on the ability segment of Google’s E-A-T guidelineswhile amplifying your pursuit perceivability. Creator profiles are an extraordinary spot to begin in light of the fact that Google’s quality guidelinesâ say: â€Å"Websites or pages with no valuable reason, including pages that are made with no endeavor to support clients, or pages that conceivably spread detest, cause hurt, or misguide or bamboozle clients, ought to get the Lowest rating.† In this way, for every individual with a creator page on your site, ask yourself: Is it accurate to say that they are social influencers? Do they run mainstream online journals? Have they won honors? Have they spoken at industry meetings? Have they worked with/composed for renowned organizations? In the event that you can answer â€Å"yes† to it is possible that one, share the subtleties in their writer bio pageor request that contributing scholars make their own proficient bioâ before you distribute their substance. Here’s an incredible model on Search Engine Journal: Alongside separating herself from different patrons, Julia’s bio shows she’s a specialist in her industry. She runs a right around 100-man solid group, served a large number of customers, been named as a best 30 substance advertiser, composed a book, facilitated a digital broadcast, and distributed a course. Quite amazing, correct? Since creator bio pages that once in a while offer any worth, your intended interest group see content that’s distributed by somebody with experience, information and skill (like Julia) when you’re advancing them. Show them you’ve got it on offer! Suggested Reading: Your Ultimate Content Marketer's Guide to Keyword Research About Pages Take the â€Å"show your expertise† game above and beyond by advancing the ‘about’ page of your site. This isn’t individual explicit; it’s a full summary of your organization and lets your crowd become acquainted with the individuals behind the brand. You could respond to questions like: What specialists are in your group? Have you won (or been assigned for) grants for your work? For what reason would it be advisable for someone to pick your business over a contender? Simply take a look at this infographic from the About page on Avalaunch Media’s siteâ for motivation: 102 years of advanced promoting experience is pretty impressiveas is the not insignificant rundown of logos of locales they’ve been included in, and the quantity of occasions their group have spoken at. Extravagant putting this infographic-style About page without hesitation for your own site? Make sure to include some supporting content. Google isn’t savvy enough to get pictures (yet), so ensure you’re giving their web index spidersâ text they can peruse and rank. Suggested Reading: SEO Content Strategy: How to Make Your Traffic Soar by 594% 2. Cleanse (and Redirect) Poorly-Performing Content On the off chance that you’re making content on a reliable premise, you may think you’re acing this entire â€Å"content marketing† thing. Truth is: You’re possibly acing it if the substance you’re pushing is getting resultswhether that’s direct traffic, social offers, or transformations. In the event that your substance isn’t getting any of that, it’s preventing you, not helping you. The E-A-T calculation implies site proprietors need to make a site-wide substance plan with high-performing content. By what method can you a specialist in your industry if 90% of your substance doesn’t perform well? Enter: Content pruning. An extravagant word for evacuating your old substance, and diverting usersand Google spidersto something better. Jimmy Daly, Content Manager at Animalz, revealed to me how QuickBooks pruned their inadequately performing contentâ and developed inquiry traffic by 44% year-on-year: â€Å"QuickBooks SEO lead Will Waggoner consolidated site visit information with change information to assist him with choosing which pages to prune. He tried to disregard new substance that hadn't been around sufficiently long to rank or aid changes. He produced a rundown of pages that got under 100 site hits over the most recent a half year and had not aided any changes. At that point, he made an arrangement for every URL. Some would be diverted to an article on a comparative t

ContactMetrics - This Is More Than Just A Contact Form [GIVEAWAY]

ContactMetrics - This Is More Than Just A Contact Form [GIVEAWAY] Make Money Online Queries? Struggling To Get Traffic To Your Blog? Sign Up On (HBB) Forum Now!ContactMetrics This Is More Than Just A Contact Form [GIVEAWAY]Updated On 09/01/2018Author : HBB Editorial StaffTopic : BusinessShort URL : https://hbb.me/2CGiON5 CONNECT WITH HBB ON SOCIAL MEDIA Follow @HellBoundBlogYou could have probably visited tonnes of Contact Forms out there, you would have typed and clicked the button Submit. Then the required person gets the email and he/she replies back. Thats it! Its like a conversation, but have you ever thought of a contact form which does what Google Analytics does? Surprised? Now we are not only having a small review but also a giveaway of one here.ContactMetrics HBB GiveawayWe are proud to partner with Giveaway.ly and ContactMetrics for this awesome giveaway. ContactMetrics gives us not just a beautiful form but also gives you a Comprehensive Analytics about the message senders. If you are confused about the terms Comprehensive Analytics , they are nothing but the analytics of the people sending the message, this helps us to understand their needs and stuffs much better. Each message is accompanied with the users location, pages visited, ip address, referral source, computer details and more!Their intuitive form builder helps you customize a beautiful contact form in minutes. Not just that, youll also be getting valuable information about your customers and proceed according to their needs. Their forms will check whether the details are entered correctly and alerts the user if anything is wrong. It also uses a Captcha-free Spam Detection.READ6 Things You’ll Need to Scale Your Online BusinessDo check out this giveaway and participate to get access to these awesome contact forms. This is organised by Giveaway.ly, an Advertising platform that connects Advertisers with Bloggers to promote products/services through Giveaways on blogs, do check it out as well.Giveawayly

Religious, Moral And Political Progress - 1937 Words

Religious, Moral and Political Progress throughout Ancient Times How has the world changed from thousands of years ago? How did we become who we are today? In order for us to understand our present, we must understand our past. Throughout the ages, ideas popped up and people made various changes and reforms. From earlier civilizations like the ancient Greeks and Romans to the people in late antiquity like the Christians, certain aspects of people’s culture develop and progress into a more advanced and modern stage. Signs of the evolution could be found in books or works of literature that come from that time period. The New Testament in The Holy Bible is a valuable source that shows the history of the Christians and how they have developed. Literary works, plays, and poem like Gilgamesh, The Odyssey, Oresteia and Vergil are reflections of the culture and lifestyles of Ancient Greeks and Romans. There are some areas that don’t progress or some that have an unclear progression. Religion shows a definite progress as is changes from poly theism to monotheism. People’s morals also develop and become more passionate and welcoming to other people. On the other hand, signs of political progress are very ambiguous. It seems to have progressed but then ends up going back to starting. This patterns continues and there is no steady upward slope of progress. In the ancient world, there are not only signs of religious and moral progress but also signs of indefinite progression of politics.Show MoreRelatedHarriet Martineau : An Early Western Sociologist1229 Words   |  5 Pageswritten after Martineau’s two year trip to America,where she examined the moral principles and social practices of the United States and found great inconsistencies in the moral beliefs and thinking of the country with what was truly being practiced in reality. Martineau was concerned with contemporary changes in society. Martineau’s belief that members of the Radical Reform Movement propounded economic and social progress led her to support the movement . Martineau was impressed with America sRead MoreThe Impact Of Islamic Law On The Development Of Third World Countries930 Words   |  4 PagesReligion is a set of moral beliefs and values that are created through historical affiliations. It provides order and structure for the followers of that religious institution. Often times, religious teachings and holy doctrines are misinterpreted and misused towards a political organization and are used as a way to obtain submissive behaviour among persons in society. There are multiple factors that impede on the development of third world countries as these specific countries are still in the processRead MoreRhetorical Analysis Of Gandhi s Ethos, Pathos, And Logos ``918 Words   |  4 Pages Mahatma Gandhi was one of the most iconic revolutionary figures of all time. This iconic figure received worldwide fame by attacking British-ruled India, while abiding by his moral codes of peace. He was never known for being financially affluent, but was widely embraced for his focus on moral growth. Gandhi applies Aristotle s modes of persuasion by using ethos, pathos, and logos in order to convince his audience of his ideologies. In an article titled â€Å"Ethos, Pathos, and Logos† the authorRead MoreDoes Religion Foster Democracy?1383 Words   |  6 PagesDoes religion foster democracy? This question has plagued many political scientists for decades. Carsten Ancker examines the theories of Samuel P. Huntington in her work â€Å"Religion and Democracy: A Worldwide Comparison.† In 1991, Huntington hypothesized that religion led to the institutionalization of democracy, especially Christianity. Huntington referenced the rise of democracies in the 70’s that w ere related to the spread of religion as well as earlier, when Protestantism was popular. In his bookRead MoreThe Birth Control Movement Essay example1442 Words   |  6 PagesThe Progressive Era was a period of social and political reform beginning in the post Gilded Age 19th century and lasting through WWI. Industrial and urban growth of early 19th century America while representative of opportunity and future advancement simultaneously posed many difficulties for working class citizens. Prior concerns over the conditions of working class citizens were multiplied and magnified by overpopulated and impoverished urban communities. During this era many new ProgressiveRead MoreWorldview And Its Impact On Society Essay1654 Words   |  7 Pagesarrangement of significant worth standards. Any aggregate philosophical framework might be so styled which gets reasonable results from its hypothetical part. As per that definition, such an arrangement of significant worth standards might b e roused by religious precepts or by good reasoning autonomous of religion. Furthermore, the particular otherworldly and material part of the general public and individual lives in frequently end to shape their perspective. Thusly, in settling on a decision, somebodyRead MoreChurch-state Relations in America1017 Words   |  4 Pagesabsolutely separated from the state, while another holds that the church plays a moral role in state building and its sanctity, without which the state risks falling apart. In my discussion of the church-state relations, I will show that the history of church-state relations has a Constitutional background. I will attempt to discuss the two schools of thought and how they have shaped contemporary American political thought. I argue that the two extreme positions do have a common ground. This is followedRead MoreEssay on The Separation of Church and State1043 Words   |  5 Pagestime trying to create a democracy completely absent of the moral expectat ions that our ancestors have put into place. Our founding fathers’ dream of establishing a country in which all people would be accepted has begun to fall. In our attempt to rid our country of a democracy contaminated with any belief in a supreme power, we have rid ourselves of many of our values and morals. Perhaps it is impossible for religion to dominate our political country, but we have misinterpreted the original intentRead MoreClassical Liberalism Vs. Modern Liberalism Essay1534 Words   |  7 Pagesideal in which everything such as laws, freedoms, and government must remain rooted in traditional values and morals. These major ideals influence the nation deeply because both political parties back one of these ideals. The major differences between modern conservatism and modern liberalism are capitalism versus government regulation, individual liberties versus traditional values, and morals. Classical liberalism during that time only primarily focused on the rights of the individual such as freedomRead MoreThe Inner Reflection Of The Living Mind1599 Words   |  7 PagesReligion is indeed personal because you choose what to do in your life. You, not the state, not even your religious community have to make decisions between what is right or wrong. What you decide will have a social repercussion because you are not alone, but you will have to decide on your own what you wish to represent. Nobody but yourself are responsible for your actions. Human associations initiated by fear (the possibility of everything and anything) together with our instinctive desire for

English Test Options for ESL Students

Students need to take English tests, as well as other tests! Of course, learners need to take English tests at school, but they are often required to take English tests such as the TOEFL, IELTS, TOEIC or FCE. In a number of instances, you can decide which English test to take. This guide will help you begin to choose the best English test to take for your English learning needs and goals for both further education and career. Each of the major English tests is discussed and point towards more resources to study and prepare for these all important English tests. To begin with, here are the major tests and their full titles:   TOEFL - Test of English as a Foreign LanguageIELTS - International English Language Testing SystemTOEIC - Test of English for International CommunicationFCE - First Certificate in EnglishCAE - Certificate in   Advanced EnglishBULATS - Business Language Testing Service These English tests are created by two companies that dominate the English learning system word wide: ETS and the University of Cambridge. TOEFL and TOEIC are provided by ETS and IELTS, FCE, CAE, and BULATS are developed by the University of Cambridge. ETS ETS stands for Educational Testing Service. ETS provides the TOEFL and the TOEIC test of English. It is an American company with headquarters in Princeton, New Jersey. ETS tests focus on North American English and computer based. Questions are almost exclusively multiple choice and ask you to choose from four choices based on information you have read, heard or have to deal with in some manner. Writing is also tested on the computer, so if you have difficulties typing you may have difficulties with these questions. Expect North American accents on all listening selections. University of Cambridge The University of Cambridge based in Cambridge, England is responsible for a wide range of English exams. However, the main international tests that are discussed in this overview are the IELTS the FCE and the CAE. For business English, the BULATS is also an option. Currently, the BULATS is not as popular as the other tests, but that may change in the future. The University of Cambridge is a dominate force in the entire English learning world, producing many English learning titles, as well as administering tests. Cambridge exams have a wide variety of question types including multiple choice, gap-fill, matching, etc. You will hear a wider variety of accents on University of Cambridge exams, but they tend towards British English. Your Objective The first and most important question to ask yourself when choosing your English test is: Why do I need to take an English test? Choose from the following for your answer: I need to take an English test for study at UniversityI need to take an English test to get a job or improve my careerI want to improve my overall skills in English, but not necessarily for a purpose such as getting a better job or going to a university Study for University If you need to take an English test for study at a university or in an academic setting you have a few choices. To focus solely on academic English, take the TOEFL or the IELTS academic. Both are used as qualifications for entrance into universities. There are some important differences. Many universities around the world now accept either test, but they are more common in certain countries. TOEFL - Most common exam for study in North American (Canada or United States)IELTS - Most common exam for study in Australia or New Zealand FCE and CAE are more general in nature but are often requested by universities throughout the European Union. If you live in the European Union, the best choice is either the FCE or the CAE. Free TOEFL Exam PreparationFree IELTS Exam PreparationFCE Exam PreparationCAE Exam Preparation Resources Study for Career If career motivations are the most important reason in your choice of English test, take either the TOEIC or the IELTS general test. Both of these tests are requested by many employers and test an understanding of English as used in the workplace, as opposed the academic English which is tested in the TOEFL and IELTS academic. Also, the FCE and CAE are excellent tests for developing overall English language skills in a wide range of areas. If your employer is not specifically asking for the TOEIC or the IELTS general, I would highly recommend considering the FCE or CAE. Free IELTS Exam Preparation General English Improvement If your goal in taking an English test is to improve your overall English, I would highly recommend taking the FCE (First Certificate in English) or, for more advanced learners, the CAE (Certificate in Advanced English). In my years of teaching English, I find these tests to be most representative of English usage skills. They test all aspects of English learning and the English tests themselves are very reflective of how you would use English in everyday life. Special Note: Business English If you have worked for a number of years and want to improve your English skills exclusively for Business purposes, the BULATS exam administered by the University of Cambridge is by far the best choice. For more information from the provider of these tests you can visit the following sites: TOEFL - Test of English as a Foreign Language IELTS - International English Language Testing System TOEIC - Test of English for International Communication FCE - First Certificate in English CAE - Certificate in   Advanced English BULATS - Business Language Testing Service

Risk Management and Service User - 3383 Words

Anita Byrne ACV5222 UNIT 504 DEVELOP HEALTH AND SAFETY AND RISK MANAGEMENT POLICIES, PROCEDURES AND PRACTICES IN HEALTH AND SOCIAL CARE OR CHILDREN AND YOUNG PEOPLE SETTINGS (M1) 1,1 understand the current legislative frame and organisational health, safety and risk management policies, procedures and practices that are relevant to health and social care or children and young peoples setting. As an organisation that manages health and safety we recognise that the relationship between controlling risks and general health is at the very centre of the business itself. The starting point for managing health and safety in the workplace which: †¢ demonstrates the practices commitment to health and safety and sets out†¦show more content†¦When staff discovered this, they informed senior staff who tried to explain why their actions could not be allowed to carry on as staff who helps the service user make her bed may sustain an injury. The family could not see that we have a legal requirement to work within the safety of the health and safety legislation. I did suggest that we highlight a repair/maintenance job for the bed to be lowered that is safe to use for both the service user and staff. Also within the workplace before an activity can be undertaken we are required to complete a risk assessment and any areas where we need to put safety measures in to limit the potential risks then this must be done before the activity can take place as well as demonstrating that we need to monitor staff’s working practices and review and update the risk assessment at the appropriate times. In delivering a registered care service all staff must have mandatory health and safety training before completing any given task whether this be fire safety, food hygiene, manual handling, infection control, first aid etc. if staff have not received this training then they cannot complete the task, thus ensuring that all service user’s welfare are giving top priority in line with quality and safety outcomes. As the acting registered care manager I need to complete regular health and safetyShow MoreRelatedRisk Of Harm And Abuse1525 Words   |  7 PagesLEARNING OUTCOME 3 3.1 EXTENT TO WHICH INDIVIDUALS ARE AT RISK OF HARM It would be untrue to claim that the care provided to service users protects them from risk. In fact, the care that service users receive could put them at risk of harm and abuse. Service users are exposed to risks like everybody else, except they might experience it to a different extent. These risks include but are not limited to the below; A. Physical: Because vulnerable people in most cases cannot express or defend themselvesRead MoreIs4550 Week 5 Lab1611 Words   |  7 Pagesfollowing tasks: * Identify risks, threats, and vulnerabilities in the 7 domains of a typical IT infrastructure * Review existing IT security policies as part of a policy framework definition * Align IT security policies throughout the 7 domains of a typical IT infrastructure as part of a layered security strategy * Identify gaps in the IT security policy framework definition * Recommend other IT security policies that can help mitigate all known risks, threats, and vulnerabilitiesRead MoreIs20071634 Words   |  7 Pagesof ISO27k implementers at ISO27001security.com Version 1 28th November 2007 0 INTRODUCTION 0.1 WHAT IS INFORMATION SECURITY? 0.2 WHY INFORMATION SECURITY IS NEEDED? 0.3 HOW TO ESTABLISH SECURITY REQUIREMENTS 0.4 ASSESSING SECURITY RISKS 0.5 SELECTING CONTROLS 0.6 INFORMATION SECURITY STARTING POINT Information security is defined as the preservation of confidentiality, integrity and availability of information †¦ Information security is defined as the preservation of confidentialityRead MoreA Brief Note On The Internal Revenue Service1153 Words   |  5 PagesThe Internal Revenue Service is trying to preserve and protect the availability, confidentiality, integrity, authentication, authorization and security controls of all employees and also the taxpayers. In the context of IRS information security, availability is generally expressed as the amount of time users can use a system, application and data, where user refers employees and taxpayers. Integrity refers the validity and accuracy of data. For IRS, data and information are intellectual propertyRead MoreDell Project Management Approach1081 Words   |  5 PagesDELL DEpLoymEnt DESIGn AnD ImpLEmEntAtIon Let Dell Services help eliminate complexity and accelerate deployment. our ApproAch IS DESIGnED to ImprovE SpEED AnD rEDucE rISk The Dell Project and Program Management approach enables the alignment of all elements of a client deployment. This standardized and easy-to-understand framework can be tailored as necessary to complement and integrate with existing customer processes. From the beginning, we work collaboratively with our customers inRead MoreCloud Computing And Its Impact On The Business Environment1480 Words   |  6 Pagesclear boost throughout the resource needs. Cloud computing is the most effective remedy intended for tasks progress today. Challenge and program management is frequently more and tougher. Organizations need to locate effective methods and keep pace with the alterations, in order to raise efficiency, effectiveness, and also economics of undertaking management of project. In a trial to gain the competitive edge, companies are increasingly looking regarding new and innovative solutions to cut down expensesRead MoreDenial Of Service ( Dos )1333 Words   |  6 PagesQUESTION ONE: Denial of Service (DoS) is a type of a computer security threat that is designed to attack a network and cripple it by flooding the network with useless traffic. A Dos attack exploits vulnerabilities in a TCP/IP implementation or targets specific operating systems or even specific computer applications. A DoS attack aims at ensuring authorized users do not have access to system resources. Common DoS attacks include buffer overflow, ping of death, smurf attack, TCP SYN attack and TeardropRead MoreSecurity And Privacy Of Cloud Computing Essay1667 Words   |  7 Pagesprivacy issues in cloud computing Cloud Computing is a process collecting the existing techniques and technologies , packaged within a new infrastructure that offers improved scalability , rapidly respond to change , faster start up time , reduced management costs and availability of resources for a short span of time . Cloud computing can be used by the following: If any one‘s own security is weak definitely they can use cloud computing. If the cloud providers are better than yours At security goalsRead MorePotential Hazards And Risks Of A Hazard1719 Words   |  7 Pagesview to potential hazards and risks that may occur whilst lone working. Hazards and risks are complimentary to each other. A hazard can be regarded as something that can cause definite harm in an unsafe environment – ‘A Hazard is a potential source of harm or adverse effect on a person or persons’ - (Holmes, 2010). A risk, similar to the effect of a hazard, however focus’ more on the probability or chance that the hazard may actually take effect or cause harm. ‘Risk is the likelihood that a personRead MoreTechnology Giant- Adobe Corporation859 Words   |  3 PagesAdobe products. This disaster shows what may happen to technology companies and how they may face reputational challenge as well as financial risk if computer system is not secured. Security disasters between Adobe and cloud computing environments have numerous differences. Security disasters in c loud computing environments can destroy all of the user data which can eventually destroy the business of that particular company. Cloud computing extends the context of technology beyond the imagination;

Corporate Strategy on Human Resource Perspectives Management

Question: Discuss about the Corporate Strategy on Human Resource Perspectives Management. Answer: Introduction The management of the employees within the organization is important so that the company will be able to enhance the business with the help of the employees (Mondy and Martocchio 2016). As a result, the human resource management is important and the evaluation of the best practices is necessary for the organization (Armstrong and Taylor 2014). Audit of the human resource management practices will help the organization to understand where they are lacking as far as the management of the employees is concerned (Hendry 2012). For the present report the best practices of human resource management will be audited for EMAAR. EMMAR has been operating in the marker of Dubai since the year, 1997(Emaar.com 2016). It is a public joint stock company and is present in list in the Dubai financial market. Even though the company started its venture with the real estate, it has been able to spread its business in hospitality, leisure, retail chains and shopping malls. However, the audit report will help the organization to strengthen the base of the employees. The Management by Objectives (MBO) approach to audit the company is the best way to evaluate the human resource management of the company. Audit of Functional areas of Human Resource Management (HRM) To carry out the audit of the best practices of human resource management, the Management by Objectives (MBO) approach will be taken into consideration (Bratton and Gold 2012). There are certain set objectives that an organization should follow and the audit will evaluate whether EMAAR is able to meet the objectives as set by the auditors (Brewster, Mayrhofer and Morley 2016). While auditing the human resource management practices at EMAAR, it has been found that the organization follows the Michigan school model that helps them in managing the employees in the organization EMAAR follows the Michigan school model and hence, it can be said that the human resource department is mainly divided into four main focus areas after the selection of the employees: Performance management Rewards Development Performance The model helps the employers to understand the performance of the employees within the organization and evaluate the ways the performance of the employees can be enhanced (Purce 2014). The organization believes that once the performance of the employees will be enhanced, it will help in enhancement of the business of the employees. Review progress While reviewing the human resource management practices in the organization it has been found that EMAAR believed in employing a diversified employees in the organization (Storey 2014). They employed the employees from various backgrounds and believed in employee engagement to a great level. They further believed that once the employees from various backgrounds will be involved in an organization, the organization will be able to perform in a better manner (Renwick, Redman and Maguire 2013). When one hand, the diversification of the employees was more, on the other hand, the rewards given to the employees were not up to the mark. The model suggests that after the selection of the employees, the employer would look into the performance of the employees and the rewards that will be given to the employees (Budhwar and Debrah 2013). However, the model was not followed as far as proper rewards to the employees should be given. Rewards that is one of the main factors of extrinsic motivation has been lacking in the organization(Mondy and Martocchio 2016). The engagement of the employees helped the company to grow and get more business but the lack of proper reward on the other hand diminished the involvement from the part of the employees (Hendry 2012). Strength and weakness The main strength that has been identified in the organization is that they does not discriminate the employees based on the background (Armstrong and Taylor 2014). A person who hails from Dubai and other employees who hails from another country is given the similar chance in the organization. In addition to this, discrimination based in religion and gender is not present in EMAAR. As a result, the employee feel good about the organization and feel good that they are not discriminated even if they are working in the same position or designation (Bratton and Gold 2012). The main weakness of the organization as far as the human resource management practices are concerned is that they do not give enough rewards that will help motivating the employees(Brewster, Mayrhofer and Morley 2016). Rewards, either in monetary form or any other benefits helps the employees to feel motivated in their work (Purce 2014). The employees will feel motivated to work more in the time of pressure as they will feel that their work will be recognized by the organization (Storey 2014). Every individual has the expectation that the work that person is delivering for the enhancement of the business of the organization will be recognized by the employer (Renwick, Redman and Maguire 2013). Once their work will not be recognized by the employer, the employees will feel demotivated (Budhwar and Debrah 2013). Demotivation is not a part of best practices of the human resource management of the organization (Mondy and Martocchio 2016). Conclusion After going through the audit report of EMAAR, it can be said that the business of the organization is going well and the human resource management model as practiced by the organization is simple. The model helps the organization to keep a check the after-selection process. The organization measures the performance of the employees and the rewards given to the employees. Based on the rewards and the performance of the employees, the organization carried out the performance management of the employees. The audit report reveals that the employees neither are nor discriminated by the employer and hence the employees are happy to work in the company. However, it has been seen that the organization does not provide proper rewards to the employees, which is necessary for extrinsic motivation. Based on the conclusions, the following recommendations can be given to the company. It can be recommended to EMAAR that other than the annual appraisals that formally take place in the organization, there should be informal appraisals for the employees once they complete a project or perform well. The reward ceremony can be small and can happen on a monthly basis. The rewards can be monetary as well as other benefits that the employees will receive from the company. In this way, they will be able to perform well in the organization they will look forward to the rewards ceremonies that will help them to stay focused in their work. They will eagerly work for the enhancement of the business as they will know that will be rewarded for their contribution to towards the organization. Other than the concrete rewards, they can be awarded with the titles like employee of the month. It will be helpful mainly to motivate the new employees in the organization. It would not result in any financial gain on the part of the employees. However, the title will be helpful give the emp loyees the intrinsic motivation needed for their work. Thus, the best practice for the organization that could be identified is the motivation of the employees in the organization. The company should motivate the employees with timely rewards and other methods of intrinsic motivation that will make the employees will feel that their work us being recognized by the organization. References Armstrong, M. and Taylor, S., 2014.Armstrong's handbook of human resource management practice. Kogan Page Publishers. Bratton, J. and Gold, J., 2012.Human resource management: theory and practice. Palgrave Macmillan. Brewster, C., Mayrhofer, W. and Morley, M. eds., 2016.New Challenges for European Resource Management. Springer. Budhwar, P.S. and Debrah, Y.A. eds., 2013.Human resource management in developing countries. Routledge. Emaar.com, 2016.About Emaar Properties Group. [online] Emaar.com. 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